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READING WORLD

Thursday, July 14, 2022

15 JULY - Social Media Giving Day 2022 ( KV DAPPPAR )

 Social Media Giving Day is an online holiday celebrated on July 15.

What is it?

Social Media Giving Day was inaugurated by Givver.com, a platform dedicated to fundraising via Twitter, in 2013.

Givver.com is a St. Louis-based not-for-profit-focused technology platform founded by Chris Sommers. It focuses on encouraging social media users to donate via social networks, namely Twitter. Givver spent 5 months working with elected officials around the country, charitable organizations, and social media influencers to promote the day as a way to use social media for social good and to leverage social media as a means to hashtag “give” to their favorite charity or cause. Governors and Mayors around America declared July 15 “Social Media Giving Day”.

How can you get involved?

Donating with Givver is simple.

Mini

Social Media Giving Day is celebrated on July 15 and was the brainchild of an American food chain owner with a heart of gold. The COVID-19 pandemic particularly highlighted this positive side of social media, when millions of users donated generously via various networks. 

Social Media Giving Day is observed annually on July 15 across the world. It was started by a non-profit organisation called Givver.com, which has been raising funds via Twitter since 2013. The owner of Giver.com, Chris Sommers, is also the founder of popular American food chain Pi Pizzeria. People are encouraged to donate through social networks on this special day.


History and significance

Social Media Giving Day was established by Givver.com, and was first celebrated in 2013.

Givver.com is a St. Louis-based not-for-profit-focused technology platform that focuses on encouraging social media users to donate via social networks like Twitter. In 2013, Givver spent five months working with elected officials in the US, charitable organisations, and social media influencers to promote Social Media Giving Day as a way to use social media for social good. Finally, governors and mayors of America declared July 15 ‘Social Media Giving Day.’

The purpose of Social Media Giving Day is to encourage people to use social media as a platform to donate to their preferred charities and causes they support.

All you have to do is sign up and tweet to donate. Your tweet needs to include #give hashtag, Twitter handle of the cause you want to support, and a $ amount you are willing to donate.

Giver provides an opportunity to support a variety of non-profit, educational, and political organizations. The number of Givver organizations is constantly growing.The aim of Social Media Giving Day is to promote social media as a means to support charities and causes by donating and raise public awareness about the importance of fundraising.

So get involved, pay it forward, donate or simply raise awareness #give

SOURCES :-

https://www.awarenessdays.com/awareness-days-calendar/social-media-giving-day-2022/

https://www.cnbctv18.com/world/social-media-giving-day-2022--using-platforms-like-twitter-to-help-others-14109072.htm